Compared with traditional square advertising machine, round advertising machine has unique advantages in appearance modeling, visual effect, space adaptation, etc. The following are some advantages of round advertising machine:
Unique appearance attracts eyes: the round shape breaks the conventional form of traditional square advertising machine, with a novel and unique appearance, which can stand out among many advertising devices, quickly catch people's eyes, more easily attract the attention of the audience, and effectively enhance the attention and dissemination effect of the advertisement.
Visual effect is more tension: round shape has no obvious edges and corners, and the picture is presented more smoothly and naturally on the round screen, which can give people a soft and comfortable visual feeling. At the same time, the visual focus of the circle is concentrated in the center, and the viewers' eyes will naturally converge to the center of the screen, which helps highlight the focus of the advertisement content and enhance the effect of information conveyance.
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By virtue of its unique appearance and flexible display mode, the circular advertising machine can bring multiple enhancements to the luxury store, and has rich and important applications in the luxury store:
Brand image display: luxury stores pay great attention to brand image shaping and dissemination. The unique appearance of the circular advertising machine itself has a high sense of art and fashion, which complements the high-end and exquisite decoration style of luxury stores. Placing it at the entrance of the store or in a conspicuous position and cyclically playing the history, culture, concept and classic advertisement blockbuster of the brand can make the customers feel the deep heritage and high-end temperament of the brand as soon as they enter the store, and strengthen the impression of the brand in the minds of the customers.
New product promotion: When luxury brands launch new products, circular advertising machine can be used as an important promotional tool. Through high-definition, smooth video or beautiful pictures to show the details of the new products, design highlights, material characteristics, etc., it can attract customers' attention and stimulate their interest and desire to buy. For example, a circular advertising machine is set up next to the watch counter to circulate the video of the production process, unique functions and wearing effect of the new watches, so that customers can understand the advantages of the products more intuitively.
Window display: Window display in luxury stores is an important means to attract the attention of passers-by. Circular advertising machine can be integrated into the window design and combined with the displayed goods to create a unique visual effect. By playing dynamic promotional videos or fashion blockbusters, contrasting and complementing with static product display, it makes the window display more vivid and attractive, thus attracting more passers-by to stop and watch, and increasing the rate of entering the store.